Data analytics has been all the buzz until Generative AI exploded onto the scene. However, what is Generative AI without data? Have you ever wondered about the incredible world of data? How it influences the decisions we make, drives innovation, unlocks hidden potential and reveal business insights or anomalies?

I am here to share and learn together on this fascinating journey through the data universe. With over 10+ years of experience in data management, business intelligence and data analytics, I’ve grown with the evolution of data and witnessed the transformative power of data-driven insights. The time is now, especially with the rise of Machine Learning (ML) & Artificial Intelligence (AI).

Who is Soh Cheng you may ask. Here’s a little introduction of myself and what I’ve been up to:   


NTUC Income

  • Insurance & Loans
  • Data Management
  • Data Warehouse
  • Perlscript, T-SQL, SSIS


  • Partner & Field
  • Business Intelligence
  • Data Centralization
  • T-SQL, SSIS, SSRS, Excel


  • Finance & Operations
  • Data Modelling
  • Data Architecture
  • SQL Server, Power BI


  • Incentive Ops & Fraud
  • Data Analytics
  • Automation
  • Power Platform